Aug 19 2008
The credit crunch is making business boom for a West Midland caravan company.
Despite the rainy summer, more people are taking caravan trips as the credit crunch makes it harder to justify expensive breaks abroad.
And Salop Leisure, a caravan sales company with offices in Stourbridge and Shropshire, says it is on course for a record year of sales after a busy start to 2008.
Chairman Tony Bywater said he was delighted with performance, with touring caravans and motorhomes in particular demand.
Mr Bywater said: “After two years of record sales, I am delighted to report that the signs are pointing to an even better year for the company in 2008.
“We have been amazed at the number of touring caravans and motorhomes that have been selling to first time buyers.
“Our research shows that people, who were taking a week or a fortnight in Spain, France or Greece, are now opting to buy a touring caravan or motorhome because it allows them the freedom to enjoy holidays and weekend breaks anytime and anywhere they please.
“We are also finding that customers are carefully planning what they are going to spend on holidays in the next 10 years and recognise that owning a touring caravan, holiday home or a motorhome offers good value for money. There is no doubt about it, caravans are now considered cool, probably because of the improvements that have been made in recent years to provide home from home luxury.”